Google Powered Mobile Phones
The iPhone will not be the only cool product to watch during 2008. There have been several reports that Google will be launching the gPhone at the Mobile World Congress show in Barcelona, in mid-February. Google has reserved two large booths fueling speculation of a spectacular launch of the gPhone.
What is the gPhone? There is a lot of speculation, but very little concrete information. Presumably the gPhone will have cool futures dedicated to helping user’s surfing the Web, helping to increase Google’s share of search engine traffic. An interesting article in the New York Times suggests “the gPhone is a platform, known as Android, that will allow phone makers to put inexpensive software on their handsets”. If the gPhone is an operating system designed to make surfing the Web on mobile phones easier, Google will be able to direct a lot more traffic to Google applications like their search engine, gMail and Docs.
Google is clearly interested in attracting more traffic by encouraging people browsing the internet to use their applications and services. If the DoubleClick merger is approved, Thestreet.com reports that Google will further tighten their grip in the on-line advertising world.
Nice article, thanks.
Comment by Neil Leigh — January 1, 2008 @ 10:10 pm